Istituto Dell'Odore

The starting point is a question for anyone: if you could gather in one place the smells you have lost over your life, or the ones that have stayed with you, which would you choose? The Istituto is conceived as an archive of those smells. Each fragrance is built around one raw material that defines it, and the stories that come with it describe experiences many people will recognise as their own. In this view the perfumer works almost like an archivist. The motto is creating today to protect tomorrow's memory.

The perfumes are very specific memories, sometimes funny, sometimes melancholic. Banana Circus goes back to the eighties, the small-town circus, the summer merry-go-round and a first kiss at sixteen. Hotel Vanilla starts from a scent found in an episode of Twin Peaks and centres on a warm, intimate vanilla. Iris è nata a Berlino tells of a night in a Berlin club, with iris in all its shades. Litania d'Incenso is incense from start to finish, cold and still like a chant. Mandarino Smile is the brightest, dedicated to anyone who still loves peeling a mandarin.

The project's website also has a journal and a sounds section, because in Meo Fusciuni's work perfume often goes together with words and music.

Spezieri is an official retailer of Istituto dell'Odore. These perfumes are best smelled slowly, perhaps with a memory of your own in mind, so they are also available as 2 ml samples. In our Treviso shop at Calmaggiore 54 you can try them in person.