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Aromatic

The Aromatic family is built around herbaceous and green notes that evoke Mediterranean scrubland after rain. On the skin it reads as sharp, fresh and slightly bitter, with a herbal quality that feels closer to the kitchen garden than to flowers.

Typical materials include lavender, rosemary, sage, thyme and basil, often paired with citrus tops and woody or mossy bases to add depth. It works well in warm weather and daytime settings, and suits casual or active contexts where a clean, no-fuss impression is wanted.

Frequently asked questions · Aromatic

How does Aromatic differ from Fougère?
Fougère is a structured accord built on lavender, coumarin and oakmoss, functioning almost as a genre of its own. Aromatic is broader and looser, simply describing compositions dominated by herbal notes without requiring that specific coumarin-moss backbone.
Is the Aromatic family only masculine?
It has historically been associated with men's grooming products, which shaped its reputation. The herbs themselves are not gendered, and the same materials appear increasingly in unisex and feminine compositions.
Does Aromatic work in winter?
It is most associated with spring and summer due to its fresh, green character. In colder months it can still work if paired with warmer woods, resins or spices that give it more weight.