Trance is another revived fragrance. It's hypnotic and at the same time an intoxication of all senses: moving, intense and ambiguous. It reflects Berlin: modernity against tradition, man or woman... like the transformation from innocence to guilt.

When Houdini seduced women with his magic tricks, the Trance perfume by J.F. Schwarzlose already existed. Even today, this perfume captivates customers with its magical notes of Turkish rose, rose absolute, and a precious hint of oud. A poster of the perfume from the early 1900s is inspired by the magician's tricks. Harry Houdini, who fascinated both women and men, was known for his tricks where he made animals like elephants disappear. He was famous in America and England, but his most important market always remained Germany. The Schwarzlose family was also internationally known because they sold various perfume brands all over the world. They dedicated the Trance perfume poster to Houdini. The advertisement shows an enchanted woman who cannot escape the seductive scent of Trance. Max Schwarzlose, who launched the fragrance at the time, called it the "talisman of the ladies".